Using this website
Terms of use
The terms that apply when you access and use the Search Decoded website
Last updated 21 July 2026
Important: these are starter terms for an informational publication. They should be reviewed before Search Decoded introduces paid services, user accounts, downloads, interactive tools or community features.
About these terms
These terms govern your use of searchdecoded.co.uk. Search Decoded is operated by Joel Brakewell. By using the website, you agree to use it in accordance with these terms and applicable law.
Information, not professional advice
Search Decoded publishes analysis, commentary and educational material about search, SEO, artificial intelligence and related technology. Content is provided for general information and does not constitute legal, financial or other regulated professional advice.
Although we aim to produce careful, evidence-led work, search platforms and technologies change quickly. We do not promise that every item will remain complete, accurate or current, and you remain responsible for decisions made using the information.
Intellectual property
Unless stated otherwise, the original text, visual identity, graphics, code, research and other material published by Search Decoded are protected by copyright and other intellectual property rights.
You may link to public pages and quote limited extracts for fair criticism, review or reporting where legally permitted, provided that you give clear attribution and do not suggest endorsement. You must obtain permission before reproducing, republishing, selling or commercially exploiting a substantial part of the website or its content.
Acceptable use
You must not use the website in a way that is unlawful, infringes another person’s rights, interferes with its operation, attempts unauthorised access, introduces malicious code, or places an unreasonable burden on its infrastructure.
External links and third-party services
The website may link to external websites and services. Links are provided for context or convenience and do not necessarily imply endorsement. We do not control and are not responsible for third-party content, availability, security or privacy practices.
Availability and changes
We may update, suspend or withdraw any part of the website without notice. We do not guarantee that the site or any particular content will always be available.
Liability
Nothing in these terms excludes or limits liability where doing so would be unlawful. To the fullest extent permitted by law, we are not responsible for losses arising solely from reliance on general informational content, inability to access the website, or the acts and omissions of third-party services.
Privacy
Our privacy notice explains how personal information is handled in connection with the website.
Changes to these terms
We may revise these terms when the website or applicable requirements change. The latest version will appear on this page with its revision date.
Governing law
These terms are governed by the laws of England and Wales. The courts of England and Wales will have jurisdiction, subject to any mandatory rights you may have under the law that applies where you live.
Contact
Questions about these terms can be sent to searchdecodedhq@gmail.com.